Hi, I am Collette Costello,

My sewing journey
It all started with my Nanna Betty. She was born in Salford in 1915, worked as a machinist, made her own dance dresses and never threw anything away. When I was a little girl, we spent cosy Sunday afternoons together, sewing and sharing stories. That’s where I learned to sew.

Because of her, I became a fashion designer. I started my own label in Salford, winning the Salford Business Start-up Award in 2008 and the Manchester Fashion Awards in 2010. I ran retro dressmaking courses in Manchester, sold vintage-inspired clothes through my ASOS store, and created Victorian-inspired fabrics and my Storytelling Fabrics collection.
I’ve been sewing for over 20 years, and teaching it for much of that time. I’m a qualified lecturer and have taught at Oldham College, Burnley College and Manchester Metropolitan University, as well as running beginner sewing classes all over Manchester.
Sewing has always been about more than clothes for me. I’ve run sewing workshops for mums with postnatal depression, for carers and for young people at Manchester Youth Zone, and I’ve seen how a calm, hands-on project helps people switch off the noise.
Nanna Betty Sewing School
In 2024 I published my book, Sewing for Beginners Made Easy. Now I’ve turned it, and everything Nanna taught me, into free sewing cards and short videos you can watch on your phone. One card teaches one skill, and every make takes 2 hours or less.

Press, awards and projects
Here’s some of the press coverage, awards and community projects from my journey so far.
As seen on…
BBC and Manchester Evening News

Press coverage and projects
My projects and designs have been featured by many press publications. See my press features below:
- Salford Now – Fashion Salford Museum
- In Your Area – Manchester Mums Photo-shoot
- The Messenger Newspaper – Mums Cave
- Wellbeing Magazine – Mums Cave
- BBC – Vintage style: The rise of retro fashion
- Guardian – Media City on Monday
- MMU – Collette Costello
- ASOS – Collette Costello Vintage Store
- Red On-line – Retro Dressmaking
- Retro to Go – Retro Dressmaking
- Cameos and Espadrilles – Inspirational women
- Salford City Radio – Salford Has Talent
- Exposure – Fashion On-line | Collette Costello
- MEN – Salford Firm Finds Victorian Inspiration
- Mancunian Matters – The Online Fashion Boom
- BBC Radio Simone Riley – Manchester Mums shoot
Achievements
I have been fortunate to receive funding, awards, and other opportunities. See some of my achievements below:
- Collection Stocked Salford Museum Shop 2024
- Published book ‘Sewing for Beginners Made Easy’ 2024
- Trafford Neighbourhood Award Winner 2023 (Vintage Stitch)
- Reframe Women in Tech Speaker 2023
- Manchester Open Exhibitor 2019/2022
- Manchester Fashion Awards Winner 2010
- Salford Business Start-up Awards Winner 2008
- The King’s Trust Funding Winner 2009
Projects
Community is at the heart of my work. I have been involved with many projects, taught workshops and organised photoshoots. See examples below:
- Manchester Youth Zone, sewing workshops 2025
- Urmston Books Shop, Mums Sewing Social 2025
- Manchester sewing classes 2025
- Trafford school, e-textiles workshop 2025
- EWLP Community Nature Park, content design 2025
- Make Build Grow CIC, workshop supplies 2023
- Goodness Zero Waste, sewing/wellbeing workshop 2023
- Dyslexic Mum founder, dyslexia support website 2023
- Trafford Council funded, PND mums workshops 2022
- Manchester mum authors, photo shoot 2022
- Storytelling Fabrics Collection 2012
From my fashion days
Before I started teaching sewing, I ran my own fashion label and designed fabrics inspired by Nanna Betty’s stories. Here’s where it all began:
Stay Connected
Connect on social media or read the latest Journal posts:
Subscribe below for latest news: